The Business of Creativity Newsletter

A weekly briefing on the big ideas shaping the world.
 Explore curated perspectives from industry leaders, revealing the stories, frameworks, and lessons that shape exceptional creative thinking that drives businesses today.

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The Business of Creativity

Issue 112

March 24, 2026

Issue 112: A Bulletin for Big Ideas and Better Business

You don’t bump into people on Zoom – and why that matters for creativity.

Issue 111

March 17, 2026

Issue 111: The Creativity Enablers

The creativity enablers - Jesper Albansson on the roles that give ideas their wingspan.

Issue 110

March 10, 2026

Issue 110: A Bulletin for Big Ideas and Better Business

Authenticity is performative anyway. Why Michael Corcoran is doubling down on escapism instead.

Issue 109

March 3, 2026

Issue 109: A Bulletin for Big Ideas and Better Business

Why creative bravery requires more than a confident brand team - Katie Evans on belief, permission and shared risk in the boardroom.

Issue 108

February 24, 2026

Issue 108: A Bulletin for Big Ideas and Better Business

Outsiders - The people on the edge often see what everyone else has stopped noticing - and that’s where the real creative advantage lies.

Issue 107

February 17, 2026

Issue 107: A Bulletin for Big Ideas and Better Business

How the world’s biggest brands navigate crisis: Nick Tran on why creativity is the only real advantage.

Issue 106: A Bulletin for Big Ideas and Better Business
Issue 106

February 10, 2026

Issue 106: A Bulletin for Big Ideas and Better Business

Three enduring truths about creativity, storytelling, and the product itself – from Toby Horry.

Issue 105: A Bulletin for Big Ideas and Better Business
Issue 105

February 3, 2026

Issue 105: A Bulletin for Big Ideas and Better Business

As AI accelerates, human voice, feeling, and storytelling will set brands and ideas apart – Rishad Tobaccowala on why creativity will matter more than ever.

Issue 104: A Bulletin for Big Ideas and Better Business
Issue 104

January 27, 2026

Issue 104: A Bulletin for Big Ideas and Better Business

Sir John argues that when technology forgets simplicity, it stops being progress at all.