The Business of Creativity Newsletter

A weekly briefing on the big ideas shaping the world.
 Explore curated perspectives from industry leaders, revealing the stories, frameworks, and lessons that shape exceptional creative thinking that drives businesses today.

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The Business of Creativity

Issue 17: A bulletin for big ideas and better business.
Issue 17

May 21, 2024

Issue 17: A bulletin for big ideas and better business.

Sir John on unbossing. Building AI. The International Booker. And incredibly shrinking cities.

Issue 16: A bulletin for big ideas and better business.
Issue 16

May 14, 2024

Issue 16: A bulletin for big ideas and better business.

Why you already have a creative philosophy. Behind the screens at Cannes. And a Texas Hoedown.

Issue 15: A bulletin for big ideas and better business.
Issue 15

May 7, 2024

Issue 15: A bulletin for big ideas and better business.

Sir John Hegarty’s Creativity Code. Why Eurovision Matters. BAFTAs. And a Bling Thing.

Issue 14: A bulletin for big ideas and better business.
Issue 14

April 30, 2024

Issue 14: A bulletin for big ideas and better business.

Creativity that doesn’t add up. A summit for solutions. And why you should ditch the screen.

Issue 13: A bulletin for big ideas and better business.
Issue 13

April 23, 2024

Issue 13: A bulletin for big ideas and better business.

How to sell an idea. K-pop powers up. Humans do it better. And the case for a second language..

Issue 12: A bulletin for big ideas and better business.
Issue 12

April 16, 2024

Issue 12: A bulletin for big ideas and better business.

Katie Jackson on trust. Retail ideas. Rewriting reputations. And inventors.

Issue 11: A bulletin for big ideas and better business.
Issue 11

April 9, 2024

Issue 11: A bulletin for big ideas and better business.

Critical judgement. The space race. Micro-art. Fashion’s film studios.

Issue 10: A bulletin for big ideas and better business.
Issue 10

April 2, 2024

Issue 10: A bulletin for big ideas and better business.

The art of the possible. Nato’s big birthday 75th. Fact-fighters. And Brazil’s art scene goes global

Issue 9: A bulletin for big ideas and better business.
Issue 9

March 26, 2024

Issue 9: A bulletin for big ideas and better business.

The Large Language Middle. Alpine Creativity. Maximum Minimalism. And in Praise of Fewer and Better