February 10, 2026
Issue 106: A Bulletin for Big Ideas and Better Business
Three enduring truths about creativity, storytelling, and the product itself – from Toby Horry.
The Business of Creativity Newsletter
A weekly briefing on the big ideas shaping the world. Explore curated perspectives from industry leaders, revealing the stories, frameworks, and lessons that shape exceptional creative thinking that drives businesses today.
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Newsletter | OPINION / Creativity
February 3, 2026
Issue 105: A Bulletin for Big Ideas and Better Business
As AI accelerates, human voice, feeling, and storytelling will set brands and ideas apart – Rishad Tobaccowala on why creativity will matter more than ever.
January 27, 2026
Issue 104: A Bulletin for Big Ideas and Better Business
Sir John argues that when technology forgets simplicity, it stops being progress at all.
January 20, 2026
Issue 103: A Bulletin for Big Ideas and Better Business
Fun fuels creativity, powers business – and according to Hasbro’s Julia Kamoda, it’s nothing short of a life force.
January 13, 2026
Issue 102: A Bulletin for Big Ideas and Better Business
This week, Anant Sharma reveals why 95% of a great idea is curiosity, observation and exposure – and the last 5% is where it all comes together.
January 6, 2026
Issue 101: A Bulletin for Big Ideas and Better Business
Happy New Year! Charlotte Lock reminds us: creativity is fuelled by what we take in – so feed the mind, often.
December 23, 2025
Issue 100: The Ghosts of Creativity: Past, Present, and Yet to Come.
The Centenary + Christmas Special! The Ghosts of Creativity: Past, Present, and Yet to Come.
December 16, 2025
Issue 99: A Bulletin for Big Ideas and Better Business
You can’t think outside the box. Dan Sherwood argues you are the box – and the only way to think differently is to deliberately seek out new ones.
December 9, 2025
Issue 98: A Bulletin for Big Ideas and Better Business
Sol Rashidi on AI: avoid “intellectual atrophy” by using it to amplify creativity, not outsource your brain.
